Fractional Head of Marketing

Senior-level marketing expertise and direction without the cost of a full-time hire

What is a Fractional Head of Marketing?

Not every business needs a full-time Head of Marketing, but many need the expertise. A Fractional Head of Marketing gives you access to senior-level marketing expertise for a fraction of the time and cost.

We’ll work as part of your team, shaping strategy, tightening execution and making sure your marketing delivers results. 

Who is a Fractional Head of Marketing for?

This service is designed for organisations that want senior marketing expertise without the overhead of a full-time hire, including:

  • Growing businesses that don’t yet need a full-time marketing lead

  • Teams with junior marketers who need senior support

  • Companies that want flexible, cost-effective, plug-and-play expertise

How our Fractional Head of Marketing service works

Every organisation is different, so we start by understanding where you are now and where you want to be. From there, we’ll work with you to set clear priorities and achievable goals.

Then, we step in as your senior marketing partner, giving you the right mix of direction, support and accountability.

Our service is flexible to your needs and budget, ranging from one day a week to just a couple of days a month.

What’s included in our Fractional Head of Marketing service

There’s no one-size-fits-all. This service is shaped around your needs, but to give you a flavour, our support often includes: 

  • Strategic planning and direction

  • Campaign planning and idea generation

  • Copywriting and content guidance

  • Coaching and mentoring for your team

  • Building or refining processes

  • Marketing metrics review and recommendations moving forward

  • Acting as your senior sounding board  

Why choose us as your Fractional Head of Marketing? 

We bring the expertise of a senior marketing hire without the long-term cost or commitment. With practical, hands-on support and a focus on results, you’ll get clarity, momentum and confidence that your marketing is working as hard as it should.

 

Ready to explore Fractional Marketing support?